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Pay-per-click advertising is a valuable tool for legal firms because it’s one of the few method s that allows you to track results and have full control over your expenses. If you are putting together your online marketing campaign for the year, consider the many benefits of PPC advertising. After you’ve set a budget and [...]
When it comes to marketing your law firm, make sure you’re taking advantage of both online and offline marketing strategies and campaigns. Online marketing methods for legal firms often have more impact than many offline methods because they are much more targeted and easy to track. If you’re working with a tight budget, you need [...]
You could spend months and months sending out postcards, cold-calling clients, or sending email newsletters and get little to no response from your efforts. When it comes to marketing your law firm, it’s important that you know which online and offline marketing methods really offer the highest return on investment – and which ones are [...]
Are there any benefits to creating a law firm marketing strategy with social media? Social media has taken online networking to a whole new level, making it easier than ever for businesses and customers to connect, have real-time conversations, and even go through parts of the sales process. Law firms looking for new clients or [...]